A Productive Conversation
Rob Shallenberger Talks About Pre-Week Planning and Leading a Life by Design
06 Aug 2025
In the latest episode, I sit down with Rob Shallenberger—CEO of Becoming Your Best Global Leadership and one of the world’s foremost authorities on productivity and time management. Rob’s background is as dynamic as it is inspiring: from flying F-16s and serving as an Advance Agent for Air Force One to training Fortune 500 companies and governments alike.We focus on the updated second edition of his bestselling book Do What Matters Most, diving deep into the transformative power of pre-week planning, the productivity quotient, and why it’s crucial to schedule your priorities rather than just prioritize your schedule. Rob’s mission is clear—help people lead lives by design, not by default.Six Discussion PointsHow task saturation leads to misprioritization—and how to combat itRob’s four-step pre-week planning system and how it creates peace and balanceThe productivity quotient: why aiming for 70–80% is the sweet spotReal-life stories that show how planning changes lives—including generational impactHow Rob's military background shaped his approach to time and leadershipThe role of AI in planning—why it’s a tool, not a replacement for human intuitionThree Connection PointsDo What Matters Most – Second Edition (Amazon)Rob’s Planner Tools and ResourcesBecoming Your Best WebsiteThis conversation with Rob left me both inspired and affirmed in my belief that quality productivity stems from intentional design. If you’ve ever felt overwhelmed or stuck in reactive mode, Rob’s framework provides both structure and flexibility. I encourage you to test out his pre-week planning approach—just four weeks can make a meaningful difference.
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