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A Thousand Facets

Ellen Hertz- Max's Jewelry

06 Nov 2025

Description

A thousand facets sits with Ellen Hertz from Max's jewelry in Minneapolis, they talk about what inspired to start a store, what it means to her to have a space for independent jewelers and their love for dark chocolate. About: We represent designers who we believe are the best at what they do, are true artisans and craftspeople, and who are creating jewelry that is beautiful, unique, and, sometimes, a bit unconventional. We’re also storytellers who love sharing the fascinating backstories of each of those artists and the jewelry they create – what inspires them, how they approach the design process, and the craftsmanship evidenced in their work. ​ At the heart of every decision that we make about the jewelry designers whose work we’ll carry are the questions of why someone chooses what they choose, and when they can pick from so many options, why they opt to adorn themselves with the pieces they select. We see jewelry as something deeply personal and meaningful, something that conveys our individual style, tells our story, and shows how we’re feeling at any given moment. We encourage and embrace individuality, and when helping our customers find the pieces that will most resonate with them, we always say “Own Your Style!” ​ In addition to jewelry, our shop is known for delicious collections of artisanal chocolate from around the world, as well as home décor and other gift items. We hope you enjoy your visit to Max’s! You can follow Ellen on Instagram @maxsjewelry or her website https://www.stylebymax.com/ Please visit @athousandfacets on Instagram to see some of the work discussed in this episode. Music by @chris_keys__ Learn more about your ad choices. Visit podcastchoices.com/adchoices

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