Is accounting really a dying profession? Or is it on the cusp of an exciting revolution?Rob Brown brings together a panel of industry experts to debate the future of accounting. Despite current challenges, the panelists paint a picture of a profession ripe with opportunity for those willing to embrace change and innovation.The discussion covers critical issues facing the accounting world, including talent shortages, technological disruption, and the need to rebrand the profession to attract new generations. The panelists offer insightful perspectives on how firms can adapt their business models, leverage technology, and create more fulfilling career paths. While acknowledging the hurdles, there's a strong sense of optimism about accounting's vital role in helping businesses succeed and the diverse opportunities available to those entering the field.Key Takeaways:✓ The accounting profession needs to rebrand itself to attract new talent ✓ Firms should move away from the "minnow management" business model to improve profitability and work-life balance ✓ Technology vendors need to work more closely with accountants to develop truly useful solutions✓ Involving next-gen talent in technology decisions can help drive innovation in firms ✓ There's a need to make the profession more inclusive and representative of the community Quotable Moments: "Accountants are the superheroes of the economy." - Renee Moelders "The only thing that's consistent in our firm is change." - Andrew Berg "We need to celebrate the successes and focus on the good things about the profession." - Sona AkmakjianView this episode in video on YouTube here: https://youtu.be/QjI8E_kI8Z4◣━━━━━━━━━━━━━━━━━━━━◢The Accounting Influencers Podcast, hosted by Rob Brown, is one of the world's leading shows for accounting leaders, professionals, finance specialists, software vendors, tech providers and influencers. Thanks to our sponsors:ADVANCETRACK OUTSOURCING. Transform your accounting firm with AdvanceTrack. Our top-tier offshoring solutions free your team from mundane tasks, allowing you to focus on growth and client engagement. Experience seamless scalability and expert support. Visit advancetrack.com and elevate your practice today. https://www.advancetrack.comACCOUNTEX. Bringing the accounting world together with UK and international events for the accounting and tech world. https://www.accountex.co.ukIf you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out all shows on the Accounting Influencers YouTube Channel:https://bit.ly/AI-youtube
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