Acquiring an $8m Distressed E-Commerce Biz

Brute Force thrived during COVID, but 2021 hit hard. Sales plunged 60% in one month. Mike Brown bought it to fix it.Themes from Mike’s interview: Why Mike was "acquisition curious" and what made him pull the triggerBetting on yourself Unsexy local businesses vs. e-commerce How the iOS privacy updates are affecting e-commerce How Mike handled sales collapsing 60% from May to June Adversity making you -- or your business -- stronger (h/t Jocko Willink)Reach Mike at: LinkedInHis e-commerce company, Brute ForceOfficial episode page & full show notes at AcquiringMinds.co:Acquiring an $8m Distressed E-Commerce Biz

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