In this episode, Erik and Zarak discuss how to hire a behavioral scientist with a panel of BeSci practitioners and experts. Zarak facilitates the discussion with the panel members: Kathryn Ambroze - Manager of Behavioral and Marketing Sciences at HCD Research. Alli Wishner - Behavioral Analytics Consultant at Deloitte. Shoshana Davidson - Principal Advisor of Equality, Diversity and Inclusion at the Behavioral Insights Team, with expertise on the BeApplied platform and BIT's research on improving hiring practices. Erik Johnson - your usual AD Radio co-host. This episode is brought to you in partnership wtih HCD Research, a market research firm that specializes in the integration of traditional, psychological, behavioral, & neuroscientific tools to better understand consumers. The conversation was recorded as a panel discussion for their NeuroU Conference, an online educational symposium to educate and celebrate the latest methodologies, technologies, and innovations in consumer research.
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