「3rd Party Cookie(サードパーティークッキー)」が使えなくなった世界では、ファーストパーティーデータと、セカンドパーティーデータの活用が重要です。顧客の動向をすばやく的確に捉え、顧客が求める体験を「リアルタイム」に届けるには、CDP「顧客データプラットフォーム」が大いに役立ちます。 再生時間:09:20 ▼アドビ CXM(顧客体験管理)ガイド 『リアルタイムが拓く未来』(PDF資料)https://adobe.ly/3kwvoW0See omnystudio.com/listener for privacy information.
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