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Ads Actually

Business

Activity Overview

Episode publication activity over the past year

Episodes

Ep24: Performance Max for Lead Generation: Test Results (With Important Caveats!) 2026

03 Jun 2026

Contributed by Lukas

I've been testing Google Performance Max for lead generation - and I'm getting surprisingly GOOD results! But this is NOT a universal recommen...

Ep23: Meta's AI CONNECTORS: Manage Ads from ANY AI Tool (ChatGPT, Claude & More!)

18 May 2026

Contributed by Lukas

Meta just announced AI Connectors - and this changes EVERYTHING! You can now create, manage, and analyze your Meta campaigns directly from ChatGPT, Cl...

Ep22: Best Google Ads Search Campaign Structure for 2026 (Updated Strategy for Maximum Results)

11 May 2026

Contributed by Lukas

Want to dominate Google Search in 2026? This complete guide reveals the BEST campaign structure for Google Search campaigns based on the latest platfo...

Ep21: Meta Ads Budget Control Hack: Stop Videos From HOGGING Your Budget (Spending Limits Strategy)

01 May 2026

Contributed by Lukas

🎯Need help with ads management? If you're spending a minimum of $1,000/month, book a call here✅: https://www.alvaroberrios.com/schedule-a-cal...

Ep20: How to Analyze Meta Data with Andromeda: Don't Turn Off 'Bad' Ads! (Hidden Funnel Behavior)

17 Apr 2026

Contributed by Lukas

🎯Need help with ads management? If you're spending a minimum of $1,000/month, book a call here✅: ⁠https://www.alvaroberrios.com/schedule-a-...

Ep19: Meta's 'Describe Your Audience' Feature: AI Finds Your Perfect Customers (Revolutionary Update!)

08 Apr 2026

Contributed by Lukas

🎯Need help with ads management? If you're spending a minimum of $1,000/month, book a call here✅: ⁠https://www.alvaroberrios.com/schedule-a-...

Ep18: Meta Attribution Update: Link Clicks & Engaged Views Changed (Fewer Conversions!?)

12 Mar 2026

Contributed by Lukas

Meta just updated how they attribute conversions from link clicks and engaged views - and your conversion numbers are about to DROP. But don't pan...

Ep17: How to Calculate Your Breakeven ROAS for Ecommerce (Exact Formula + Step-by-Step Guide)

04 Mar 2026

Contributed by Lukas

Every ecommerce business needs to know their breakeven ROAS - but most calculate it WRONG! This complete tutorial shows you the exact formula and all ...

Ep16: Meta AI Video Generator Tutorial: How to Create AI Videos (Step-by-Step First Look!)

25 Feb 2026

Contributed by Lukas

I FINALLY got access to Meta's AI video generator - and I'm walking you through the ENTIRE process! Watch as I create AI-generated video ads s...

Ep15: Meta's Maximize Value of Conversions: When to Use It & How to Set It Up (Complete Guide)

18 Feb 2026

Contributed by Lukas

Confused about Meta's Maximize Value of Conversions bidding strategy? This complete guide shows you exactly what it is, when to use it, and how to...

Ep14: Meta's NEW AI Video Generator: Create Ad Videos with AI (Game-Changing Feature!)

10 Feb 2026

Contributed by Lukas

Video ads perform better. You know this. But creating them? That's expensive, time-consuming, and a pain if you don't have a big budget or a t...

Ep13: ChatGPT Ads Are HERE: What Advertisers Need to Know (Tested in USA Now!)

29 Jan 2026

Contributed by Lukas

OpenAI just started testing ads in ChatGPT in the United States - and this could be the biggest advertising opportunity since Google Ads launched! Her...

Ep12: How to Set Up Meta Sales Campaigns (2026 Edition)

23 Jan 2026

Contributed by Lukas

If you're running an ecommerce store or selling products online, this episode is your blueprint for setting up Meta sales campaigns that actually ...

Ep11: How to Set Up Meta Lead Campaigns (2026 Edition)

23 Jan 2026

Contributed by Lukas

Meta's Andromeda algorithm changed the game—and if you're still setting up lead campaigns the old way, you're leaving money on the table...

Ep10: Year end Audit

08 Jan 2026

Contributed by Lukas

Before you launch into 2026, take time to conduct this essential year-end audit! Learn how to analyze your 2025 performance data to set yourself up fo...

Ep9: Embrace AI

08 Jan 2026

Contributed by Lukas

The advertising landscape is changing FAST - and AI is no longer optional. If you're still hesitant about using AI in your marketing, this video i...

Ep8: Andromeda Campaign Structure

17 Dec 2025

Contributed by Lukas

Want your Meta campaigns to THRIVE with the new Andromeda algorithm? This complete tutorial shows you exactly how to structure campaigns that work WIT...

Ep7: Andromeda

10 Dec 2025

Contributed by Lukas

Over the last year, Meta has rolled out Andromeda - their latest algorithm update that's changing how ads are delivered and optimized! Every adver...

Ep6: Google Performance Max Part 2

02 Dec 2025

Contributed by Lukas

Ready to launch your Google Performance Max campaign? This complete step-by-step tutorial shows you EXACTLY how to set up Performance Max for optimal ...

Ep5: Google Performance Max Part 1

25 Nov 2025

Contributed by Lukas

Google Performance Max: the campaign type everyone's talking about—and the one that confuses the hell out of most business owners.If you've ...

Ep4: The BEST Way To A/B Test In Meta

18 Nov 2025

Contributed by Lukas

You've heard it a million times: "You need to A/B test your ads!" But when you try it, you either get confusing results or no clear winn...

Ep3: Are Your Ads Generating New Instagram Followers?

11 Nov 2025

Contributed by Lukas

Meta just added a game-changing new metric that every advertiser needs to know about! You can now track Instagram Follows from ANY campaign objective ...

Ep2: How to Get Higher Quality Leads With Meta

04 Nov 2025

Contributed by Lukas

Getting clicks is easy. Getting leads that actually turn into customers? That's where most business owners lose money.If your Meta ads are attract...

Ep1: Welcome To Ads Actually!

28 Oct 2025

Contributed by Lukas

You're spending money on ads, but nothing seems to work the way it's supposed to. The "gurus" make it sound easy, but when you try t...