Activity Overview
Episode publication activity over the past year
Lesson 6: Campaign Setup and Optimization
21 May 2019
Contributed by Lukas
Satyam visits a third time to discuss how to set your programmatic campaign up, along with som...
Lesson 5: Campaign KPIs and Measurement
06 May 2019
Contributed by Lukas
Satyam is back again to shed light on the various metrics that can indicate a campaign's health and ...
Lesson 4: Campaign Planning
22 Apr 2019
Contributed by Lukas
Guest speaker Satyam Divecha shares with Bhavya, his formula and best practices for an effective cam...
Lesson 3: All About Targeting
05 Mar 2019
Contributed by Lukas
In this lesson, Bhavya covers what targeting is, why it is useful, and how it works. We're always o...
Lesson 2: Supply and Demand
19 Feb 2019
Contributed by Lukas
Bhavya and guest speaker Manavi Singh talk about the major participants in the ad-tech space and how...
Lesson 1: What is Ad-Tech?
12 Feb 2019
Contributed by Lukas
In the debut of Ad-tech for Beginners, Bhavya walks through the evolution of advertising and the pur...