Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Pricing
Podcast Image

AdTechGod Pod

Ep. 91 Protect the Publisher: Walt Dublin on Monetization, AI & Mission-Driven Media

05 Aug 2025

Description

In this episode of the AdTechGod Pod, host AdTechGod interviews Walt Dublin, Vice President of Enterprise Publisher Development at Raptive. Walt shares his journey into the ad tech industry, discussing the evolution of publisher partnerships, the impact of AI on content monetization, and the importance of diversity in the tech space. He emphasizes the need to protect publishers and their content while also highlighting innovative changes within the industry. The conversation concludes with Walt expressing his passion for education and mentorship. Takeaways Walt Dublin's journey into ad tech began 14 years ago. He became the top salesperson at his first company within six months. The landscape for publishers has changed significantly over the years. Publishers now conduct more due diligence before partnerships. Raptive focuses on helping mid-tier publishers monetize effectively. AI and crawlers pose challenges for content creators. Diversity in tech leads to better problem-solving and innovation. Raptive advocates for the protection of journalists and their content. Publishers are innovating to enhance user experience and revenue. Walt is passionate about education and mentoring young people. Chapters 00:00 Introduction to AdTech and Walt Dublin 02:27 Walt's Journey in AdTech 05:20 The Evolution of Publisher Partnerships 08:36 Protecting Publishers in the Age of AI 11:25 Innovations and Changes in Publishing 14:21 Diversity in AdTech and Its Importance 20:59 Passions Beyond AdTech Learn more about your ad choices. Visit megaphone.fm/adchoices

Audio
Featured in this Episode

No persons identified in this episode.

Transcription

This episode hasn't been transcribed yet

Help us prioritize this episode for transcription by upvoting it.

0 upvotes
🗳️ Sign in to Upvote

Popular episodes get transcribed faster

Comments

There are no comments yet.

Please log in to write the first comment.