Affiliate Nerd Out
Affiliate manager life: Taking the leap to consultant with Rick Magennis of Bearcat Media
28 Aug 2023
Join us on a captivating journey into the world of affiliate marketing with industry veteran Rick Magennis, the force behind Bearcat Media. Rick's insights are rooted in years of experience, borne from a career change after a layoff, and his hard-won wisdom will surely serve as a beacon for those navigating the industry's waters. We delve into his personal life, discussing the delicate balance between a demanding work schedule and family commitments. His philosophy on family first is not merely a mantra but a lifestyle that has played a significant role in shaping his business approach.The second part of our conversation reveals the story behind Bearcat Media's unique name and its focus on the outdoor Firearm space. Rick walks us through his work on link building for camping, hiking, fishing, firearm accessories, and tactical gear. His account of trust-building within this conservative market is nothing short of inspiring, especially when he unveils the surprising revelation about his content producing partner's lifestyle. The final leg of our conversation revolves around the strategies for recruiting new affiliates and staying organized. Rick's experience with virtual assistants offers a wealth of knowledge for anyone considering this route. We compare notes on Affiliate Summit East and West, discussing the emergence of PI live as a viable alternative. We also talk about Rakuten's Deal Maker and CJU. Rick ends by sharing invaluable advice for newcomers to the industry based on his experience with reaching out to new affiliates. Don't miss out on this insightful discussion, rife with practical tips, inspiration, and real-life experiences! Dustinhowes.com/affistashFor more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com
No persons identified in this episode.
This episode hasn't been transcribed yet
Help us prioritize this episode for transcription by upvoting it.
Popular episodes get transcribed faster
Other recent transcribed episodes
Transcribed and ready to explore now
Eric Larsen on the emergence and potential of AI in healthcare
10 Dec 2025
McKinsey on Healthcare
Reducing Burnout and Boosting Revenue in ASCs
10 Dec 2025
Becker’s Healthcare -- Spine and Orthopedic Podcast
Dr. Erich G. Anderer, Chief of the Division of Neurosurgery and Surgical Director of Perioperative Services at NYU Langone Hospital–Brooklyn
09 Dec 2025
Becker’s Healthcare -- Spine and Orthopedic Podcast
Dr. Nolan Wessell, Assistant Professor and Well-being Co-Director, Department of Orthopedic Surgery, Division of Spine Surgery, University of Colorado School of Medicine
08 Dec 2025
Becker’s Healthcare -- Spine and Orthopedic Podcast
NPR News: 12-08-2025 2AM EST
08 Dec 2025
NPR News Now
NPR News: 12-08-2025 1AM EST
08 Dec 2025
NPR News Now