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Agtech - So What?

Race to Define the Future of Ag Retail with Shane Thomas of Upstream Ag Insights

07 Jun 2023

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In the ag business sector, the retail channel is sacred. Ag retailers are home to the people who actually shake hands with farmers, know their kids by name, and drive by their fields regularly. So if you’re someone looking to sell a product or service to a producer, it can be almost impossible to go around these heavily-influential, and often highly localized, organizations. And yet, the ag retail world is changing. Shifts in the way producers learn about, try, and buy the things they need to run their businesses is putting pressure even on ag retail– relationships or no.This week, we're diving deep into how ag retail is changing, and what it might look like in the future. You’ll hear from Shane Thomas, Author of Upstream Ag Insights.For more information and resources, visit our website.The information in this post is not investment advice or a recommendation to invest. It is general information only and does not take into account your investment objectives, financial situation or needs. Before making an investment decision you should read the information memorandum and seek financial advice from a professional financial adviser. Whilst we believe Information is correct, no warranty of accuracy, reliability or completeness is given, except for liability under statue which cannot be excluded.

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