EP 34: Out of the Box Chat GPT Marketing Tips with Ericka Saurit

In this episode of AI for Interior Designers, Jenna Gaidusek chats with the multi-talented Ericka Saurit, founder of Marketing School for Creatives. Ericka shares her journey from sculpture and interior design to launching a marketing school aimed at empowering creatives to leverage strategic thinking in their businesses. Key Highlights: Ericka’s Journey: From studying sculpture in High Point to working with Airbnb and eventually starting her own business, Ericka has consistently fused creativity with strategy. Building a Brand: Learn how Ericka’s Marketing School for Creatives helps designers and solopreneurs identify their unique value, craft compelling narratives, and amplify their voices. AI as a Creative Partner: Both Jenna and Ericka dive into how AI tools like ChatGPT are transforming their workflows—not replacing creativity but enhancing it. Vacation Rental Design Summit: Ericka discusses her involvement in this annual event, its focus on elevating vacation rental aesthetics, and how Jenna's AI presentation became a highlight of the conference. Personalizing Design with AI: Jenna explains how generative AI tools streamline creating custom designs for clients, from artwork to textiles and beyond. Resources & Links: Marketing School for Creatives: Learn more about Ericka’s programs and join the January 2025 Momentum live workshops. REGISTER HERE: https://www.marketingschoolforcreatives.com/live Marketing School Website to Learn More: https://www.marketingschoolforcreatives.com/ Follow Ericka: Instagram: @sauritcreative https://www.instagram.com/sauritcreative and https://www.instagram.com/marketingschoolforcreatives/ Follow for updates with the Vacation Rental Summit on Instagram- https://www.instagram.com/vrdsummit/  LinkedIn: Ericka Saurit https://www.linkedin.com/in/erickasaurit/ Explore AI for Interior Designers for more AI training! https://www.aiforinteriordesigners.com/  Takeaways: -Erica Saurit has a diverse background in design and marketing. -AI can enhance creativity rather than replace it. -Building an executive team with AI tools can streamline processes. -Education is crucial for creatives to leverage marketing strategies. -Brand strategy is essential for standing out in the market. -The Vacation Rental Design Summit focuses on design in the rental space. -Generative AI allows for customization in design projects. -Marketing School for Creatives offers valuable resources for designers. -Creatives should embrace technology to empower their work. -Collaboration with clients can lead to unique design solutions.

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