E17: How to optimize ad spend and reduce cost per acquisition in digital advertising

In this episode of AI For Business Growth, Dr Andree Bates is joined by Aleks Farseev, co-founder of SoMin.ai.   SoMin.ai is a unique SaaS solution designed to supercharge and automate your digital ad performance through the power of Artificial Intelligence. By using machine learning, their platform connects the dots between you and your audience so that it can drive your business objectives to be more efficient.   This episode Alex talks about how by using artificial intelligence to optimise your ads on Facebook, Twitter, Instagram, Tik Tok, Google, etc. you will get more engagement and to do it consistently you need artificial intelligence like SoMin.AI.    In this episode you will learn:  How SoMin.AI works  Why you should use Ai in your marketing strategy How to best use SoMin.AI to optimise your marketing strategy   Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/ Click for more information and for resources mentioned in this episode: SoMin.AI   AI For Business Growth is the podcast from pioneering Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI-based technologies can easily save them time and grow their brands and business.    This show blends deep experience in the sector with demystifying AI for all business people from start up entrepreneurs right through to Fortune 500 companies. In this podcast Dr Andree will teach you the tried and true secrets to building a company using AI that anyone can use, at any budget.   As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI, futuretech and business to help you to navigate through the, sometimes confusing, but magical world of AI powered tools to grow businesses.    This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, social media, psychology, customer insights and so much more.   Resources:    Dr. Andree Bates LinkedIn | Facebook | Twitter 

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