Schibsted's AI Strategy with Sven Størmer Thaulow

In this episode, Sven Størmer Thaulow, EVP/Chief Data and Technology Officer at Schibsted, joins Jason Howell and Jeff Jarvis to discuss the creation of a Large Language Model (LLM) for media in Norway, the importance of aligning AI models with cultural values, and the potential for American media companies to collaborate on creating English language models. The conversation also explores the use of AI in generating article titles, providing a different user interface, and experimenting with an AI agent for tech reviews. INTERVIEW Introduction to the guest, Sven Størmer Thaulow, EVP/Chief Data and Technology Officer at Schibsted. The work Sven and his team are doing at Schibsted. Background on Schibsted and its success in the news industry. Schibsted's successful subscriptions in Norway and their high-quality news products. The creation of an LLM in the Norwegian language and Schibsted's role in it. Different attitudes towards AI and language models in Norway and the US. Schibsted's AI strategy and their work with AI in the recommendation system space. The importance of data and language data for AI and language models. Efforts to build Norwegian and Northern Germanic language LLMs. The need to align AI models with cultural values. Potential for American media companies to collaborate on creating English language models. Sven's experiment with using their LLM to generate article titles at Schibsted. The use of AI to provide a different user interface and relationship with content. Experiment with an AI agent for tech reviews. NEWS BITES Google's new Lumiere AI video generator, Video Poet, can create stunning clips by using space and time together.  Microsoft's changes to its AI text-to-image generation tool in response to reports of people using it to create nonconsensual sexual images of Taylor Swift. OpenAI and Common Sense Media have partnered to address concerns about the impacts of AI on children and teenagers. Keep It Shot is a tool that allows Mac users to rename, organize, and quickly find their screenshots using AI. Learn more about your ad choices. Visit megaphone.fm/adchoices

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