36: From Sales Guy to AI Builder (with Bruce D. Randall)

For more on building AI products and careers, along with early course announcement and special pricing, subscribe to the AI Career Boost mailing list at https://aicareerboost.com/interested THE GUESTBruce Randall is a seasoned sales leader and AI strategist with a passion for bridging the gap between cutting-edge technology and real-world business outcomes. With a proven track record spanning over two decades, Bruce has led high-performing teams at industry giants like Oracle and AT&T, as well as at multiple startups—driving revenue growth, closing multimillion-dollar deals, and launching tech ventures from the ground up. Now certified as an AI product manager, he advises companies on integrating generative AI, agentic systems, and data science into their go-to-market strategies and sales pipelines. Whether coaching sales teams, writing his upcoming book, or speaking on the future of tech, Bruce brings a rare blend of strategic insight, innovation, and human-centered leadership.THE SUMMARYSales in the Age of AI: Selling AI isn’t like selling traditional tech. Bruce stresses the importance of meeting customers where they are on the AI curve—from terrified to fully deployed. Understanding their comfort level and risk appetite is essential. AI sales must be consultative, not transactional.Build Before You Talk: Bruce had never written code, yet built a fully functional SEO app using no-code AI tools. His takeaway? Don’t wait until you “understand” AI—start building. Nothing accelerates understanding like getting hands-on.The AI-Human Paradox: Through his book-in-progress, Bruce dives into the intersection of consciousness and AI. He views everything as energy and vibration, suggesting that AI could one day be “connected” in ways we don’t yet understand. It’s a spiritual take that challenges the dominant Silicon Valley logic.Agentic AI Is Already in the Wild: He received a sales call from an AI bot—selling driveway sealing services. If hyper-niche businesses can implement AI, your excuses don’t hold water. The technology is here, now—it’s just a question of adoption.Trust but Verify: Bruce highlights a critical issue: AI tools still hallucinate. He caught one confidently delivering false data. His advice? Use AI, but never blindly trust it. Verification is non-negotiable—especially when real-world decisions are at stake.THE SHOWWeekly conversations with the AI’s top product leaders. Join Polly Allen as she discovers the paths to success in the world of AI.THE LINKSHave a question you want us to answer? Send it through to [email protected] D. RandallLinkedIn: https://www.linkedin.com/in/brucedrandallusa/My linksLinkedIn: ⁠https://www.linkedin.com/in/pollymallen/⁠ AI Career Boost: ⁠https://www.aicareerboost.com/⁠ 

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