Are you angry? Can I make you angry so you’ll react? Can I suggest something that will make you afraid? Well then I’m an excellent marketer, because those are the two most powerful elements of marketing—fear and anger. And it’s being used on you constantly by those that want you do buy things, and step in line for their desires. Listen in on what’s happening, and what is really important. Hint: It’s not fear, it’s not anger and it’s not FOMO.
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