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All Hands on Tech with Digital Nova Scotia

Growing Authentically with Dash Social: Revolutionizing How Brands Connect with Creators

26 May 2025

Description

In this episode of All Hands on Tech, our host Claire Quirion sits down with Daphne North, Director of Product Marketing and Content at Dash Social, to explore the bold rebrand of Dash Hudson, and what it means for the future of creator marketing.Daphne shares her journey into the world of content and product marketing, offering a behind-the-scenes look at Dash Social’s evolution and its mission to revolutionize how brands connect with creators. From the launch of their all-new Creator Management platform to the insights found in their latest industry report, Daphne explains how Dash Social is helping brands grow with content that resonates authentically, and at scale.Together, Claire and Daphne dive into how creator and influencer marketing has transformed in recent years, what brands need to know to stay ahead of algorithm changes, and the rising role of AI in content strategy. With practical advice for marketers just starting out and a glimpse into the exciting innovations on the horizon, this conversation is a must-listen for anyone looking to level up their brand storytelling and social media game.

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