Amazon Ads Raw Daily
Episode #37 - Reddit's API Controversy and Amazon's New Beta Feature, Creator Connections π
14 Jun 2023
Episode #37 - "Reddit's API Controversy and Amazon's New Beta Feature, Creator Connections π"In this episode, we delve into the recent controversy over Reddit's API usage fees and how it's impacting the platform's community. We also introduce you to a new Beta feature by Amazon, Creator Connections, that links brands directly with Amazon's affiliate program.In the 37th episode of Amazon Ads Raw Daily, your host, Alexander Sweet, takes you through the latest developments in the world of technology and marketing. We start with an in-depth analysis of the recent Reddit controversy and move on to explore an intriguing new Amazon Beta feature - Creator Connections.Here's what we cover:Reddit's API Usage Fee Controversy: We discuss the ongoing backlash against Reddit's decision to charge for API usage. This has led to resistance within the Reddit community, with some of the largest subreddits threatening to 'go black' or private. We examine the potential implications of this move on Reddit's user base and its stock market performance.Introducing Creator Connections: We present a brief overview of a new Beta feature by Amazon, called Creator Connections. This feature, part of Amazon's affiliate program, aims to directly connect brands with influencers. We hint at the potential impact of this feature on the influencer marketing landscape but keep the in-depth discussion for our next episode.Whether you're an Amazon Ads professional or an enthusiast of e-commerce and technology, this episode is packed with insights to keep you up-to-date with the latest developments. Listen in to understand these fascinating topics and how they might impact your Amazon advertising strategy.Thanks for listening and if you like the podcast make sure to subscribe!Check out the YouTube Channel as well:https://youtube.com/@AmazonAdsRawDailyMore Infos about the Me & the Podcast can be found here:https://alexanderswade.com/amazon-ads-raw-daily/Follow me on LinkedIn:https://www.linkedin.com/in/alexanderswade/ Hosted on Acast. See acast.com/privacy for more information.
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