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S2 - E33 - Increasing Scholarship Awareness to Improve Student Retention (Affordability)

10 Nov 2024

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Financial challenges are a primary cause of student attrition on college campuses. As Stancampiano (2022) notes, Gen Z is not opposed to earning four-year degrees; rather, they’re mindful of the high costs and want ways to advance without excessive debt. To help students overcome these barriers, institutions should engage in consistent outreach on scholarship deadlines, financial aid procedures, and funding resources.

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