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ASME's Unconventional Engineering

Unconventional Engineering Ep. 13 - Reimagining Women’s Workwear with Ana Kraft

01 Dec 2023

Description

Creating a startup isn’t for the faint of heart. Armed with her engineering background and a determination to help women, Ana Kraft founded Xena Workwear, which seeks to outfit women with PPE designed just for them. With no experience in the footwear industry, Ana faced an uphill climb to say the least. She recently sat down with Tom and Katlyn to share her unique success story.

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