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ASUG Talks

ASUG Talks Live: ASUG Leaders Reflect on SAP Customers' Challenges and Focuses

08 Jun 2025

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In the second live episode recorded at SAP Sapphire & ASUG Annual Conference, Marissa Gilbert, ASUG Research Director, moderates a panel featuring several ASUG leaders: Geoff Scott, ASUG CEO & Chief Community Champion Kris Cowles, ASUG Board MemberBrendan Verni,  ASUG Board Member Using recent ASUG research as a foundation for the conversation, the group dives into the main focuses, investments, and hurdles relating to SAP technology and adoption as reported by ASUG members.  Key Takeaways How enterprises are keeping abreast of the incredible pace of change and innovation in the SAP ecosystem Making sense of the consumption-based credit system that enables SAP customers to leverage SAP AI solutions The importance of prioritizing data governance as enterprises approach cybersecurity Related Insights Join ASUG on June 12 for a Community Conversation focused on the AI announcements and insights from SAP Sapphire & ASUG Annual ConferenceRead our recap of the post-keynote Q&A for news outlets and analysts featuring Christian Klein, Muhammad Alum, and Philipp  Herzig  Listen to Philipp Herzig articulate his vision for SAP's AI strategy and roadmap in a recent episode of ASUG Talks

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