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Attributed - A podcast by Dreamdata

From Founding Vivino to YouTube Success: Heini Zachariassen’s Raw Lessons

15 Apr 2025

Description

How do you go from building the world’s largest wine app to creating a thriving YouTube channel with over 100,000 subscribers?Heini Zachariassen, Founder & Chairman of Vivino and host of Raw Startup, has done both—turning ideas into global successes.In this exclusive interview, Dreamdata CMO Steffen Hedebrandt dives deep with Heini to uncover:- How he grew Raw Startup from zero to 100,000+ subscribers- The challenges of building a YouTube brand as a startup founder- The strategies that helped him break through in a crowded content space- What he learned from scaling Vivino that also applies to YouTube growth- Why consistency, audience-first thinking, and persistence are key to successWhether you’re an entrepreneur, a marketer, or someone looking to build a loyal audience, this session will be packed with real lessons, raw insights, and actionable takeaways. Don’t miss it!Follow Heini Zachariassen on LinkedIn: https://www.linkedin.com/in/heini/Follow Steffen Hedebrandt on LinkedIn: https://www.linkedin.com/in/steffenhedebrandt/Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.To stay updated on all things Dreamdata and B2B go-to-market:👥 Follow us on LinkedIn: Dreamdata 💬 Join Our Community on Slack: Dreamdata Community 🎙️ Subscribe to Our Podcast: Don't miss out on future episodes! Follow us on Apple Podcasts or Spotify and leave us a comment or review. 🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io 

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