Audience Architect podcast
Episodes
Building Durable Audience Engines with Sondra Hadden (Industry Dive/Informa)
08 Mar 2026
Contributed by Lukas
In Episode 19 of Audience Architect, hosts Bill Levine and Rick Ellis speak with Sondra Hadden, Senior Director of Audience Growth & Retention Mar...
In Real Life: Why Print Still Pulls Us In
05 Nov 2025
Contributed by Lukas
In this episode #18 of Audience Architect, we sit down with Megan Wray Schertler, Co-Founder and Managing Director of In Real Life Media, a strategy a...
The AI Governance Playbook: Transforming Risk Into Strategy
01 Sep 2025
Contributed by Lukas
AI is revolutionizing how we create, market, and monetize media, but it’s alsorewriting the rules on trust, consent, and data governance. In this ca...
Big Shifts, Bold Moves: Scott Jamieson on Reinventing B2B Media
19 Jul 2025
Contributed by Lukas
What does it take to lead a 60-brand media company through seismic change? In this MACMA podcast episode, Scott Jamieson, CEO of Annex Business Media,...
Crafting Connections: Mastering Audience Engagement in Next-Generation Publishing
03 Dec 2024
Contributed by Lukas
In Episode 15 of Audience Architect, we explore the art and science of audience engagement in the evolving world of media and publishing. Hosted by Bi...
The Power of Data and its Impact on Audience Growth and Engagement
15 Sep 2024
Contributed by Lukas
In this episode, host Mike Bennett and Amanda Landsaw, sit down with Len Roberto, V.P. of Audience Growth at CyberRisk Alliance. Len’s career spans ...
Navigating the First-Party Data Revolution: Privacy, Personalization, and Profit
20 Jul 2024
Contributed by Lukas
You are ALL in for a treat.AnnMarie, Rob, and Amanda explore emerging technologies that empower publishers and media companies to deliver personalized...
Tracking Audience Engagement Trends: Strategies for the Digital Age with Madeleine White
22 Jun 2024
Contributed by Lukas
In this comprehensive episode of Audience Architect, host Carla Zanoni sits down with Madeleine White, VP of Marketing at Poool and co-founder & e...
Navigating the Zero Click World with Tahnee Perry
27 May 2024
Contributed by Lukas
🎙️ Welcome to Episode #11 of MACMA's “Audience Architect”!In this episode, host Mike Bennett sits down with Tahnee Perry, a seasoned marketin...
Transforming Behavioral Insights into Action: Strategies to Elevate Audience Engagement & Ad Performance
13 Apr 2024
Contributed by Lukas
Welcome to another episode of "Audience Architect," where we drill into the strategies shaping the future of audience engagement. In this special live...
Scaling Engaged Niche Communities & The Art of Experimentation in News Organizations
23 Mar 2024
Contributed by Lukas
In this must-listen episode, Ryan Y. Kellett, Axios Media’s Vice President of Audience, joins guest host Carla Zanoni, former Wall Street Journal ma...
Unveiling the Future of Audience-Driven Product Innovation with Ronda Hughes
27 Feb 2024
Contributed by Lukas
Welcome to Episode #8 of the Audience Architect podcast with your host, Bill Levine. In this engaging session, we're joined by Ronda Hughes from IronM...
The Reinvention of Magazines in a Digital World: A Conversation with Peter Houston
28 Dec 2023
Contributed by Lukas
Welcome to Episode #7 of the Audience Architect podcast, the first of 2024, with your host, Bill Levine. In today's episode, we're thrilled to host Pe...
Inside the Evolution: Live Insights with James Hewes on Media’s Future at MACMA’s Holiday Extravaganza
05 Dec 2023
Contributed by Lukas
In this captivating episode of Audience Architect, recorded live at the MACMA Holiday Extravaganza at the Hearst Tower in New York City on November 30...
Crafting Authentic Engagement: A Deep Dive with Carla Zanoni
05 Nov 2023
Contributed by Lukas
Dive deep into the world of audience engagement with the distinguished Carla Zanoni. From her transformative roles at TED and The Wall Street Journal ...
How Intent Data is Shaping Audience Strategies and Transforming Publishing
02 Oct 2023
Contributed by Lukas
We're diving deep into a topic that has taken the publishing world by storm and is on the agenda at every publishing industry conference - Purchasing ...
Uncharted Metrics: Embracing the Paradigm Shift to Google Analytics 4
04 Sep 2023
Contributed by Lukas
In this enlightening episode of the Audience Architect podcast, we dive deep into the world of digital metrics, focusing on the monumental transition ...
The AI Equation: Questex CEO Discusses Impact and Experiments in B2B Sector
30 Jul 2023
Contributed by Lukas
Welcome to episode #2 of MACMA’s “Audience Architect”. For our inaugural and this second episode, we’ve chosen a topic that is not just a tren...
Navigating the AI Wave: Reshaping the B2B Media Landscape
15 Jul 2023
Contributed by Lukas
Welcome to the very first episode of MACMA’s “Audience Architect,” where we are crafting the future of audience engagement. Our mission is to di...