Authority Builder Podcast | Client-Winning Strategies for Coaches, Consultants, and Creatives Who Want to Lead With Authority.
The Art of Lean Marketing: Doing More with Less
02 Dec 2023
In this episode, I address the art of lean marketing and doing more with less. I emphasize the importance of understanding your target client and their challenges as the foundation for successful lead-generation campaigns. And I provide some insights into how to gain this understanding through interviews with current and past clients, as well as prospective clients. Lastly, I highlight the significance of offering a high-value resource, or lead magnet, to prospects and implementing an automation process to share this resource with your targeted list. 🎯 This email is part of Kaffeen’s Reignite Reset series.Get instant access to the full Reignite system → kaffeen.co/reignite
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