Embedding AI in Business

AI is the fastest-growing industry that Accenture’s CTIO Paul Daugherty has ever experienced. He joins Azeem Azhar to discuss how AI can help businesses across a broad range of industries enhance the value they offer customers. Paul’s 2018 bestselling book Human + Machine: Reimagining Work in the Age of AI laid the foundations for companies that want to harness AI to help innovate and grow quickly. Paul and Azeem also discuss: AI as a general-purpose technology and how to set priorities for its application. How critical it is to have data at the heart of your business. Can you use AI effectively if you don’t utilize the “data network effect?” The difference in an AI system that can interact with and modify human behavior from a company that puts out services or products that are highly addictive. How the rush to individualization moves us into “The Trust Age.” What are the practical steps companies can take to (re)build consumer trust? Self-regulation vs. external regulation, and the challenges of appropriately balancing regulation and innovation. Further reading: “The Future of AI Will Be About Less Data, Not More” (HBR, Jan. 14, 2019) “Accenture Interactive Launches Groundbreaking Artificial Intelligence Solution to Tackle Elderly Loneliness” (Accenture, April 30, 2019) “Using AI to Make Knowledge Workers More Effective” (HBR, April 19, 2019) “Hey Google, sorry you lost your ethics council, so we made one for you” (MIT Technology Review, April 6, 2019) “From Principles to Action: How do we Implement Tech Ethics?” (Industry Ethicists, April 17, 2019) Paul Daugherty @pauldaugh Azeem Azhar @azeem www.exponentialview.co Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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