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B2B Marketers on a Mission

Ep. 108: How to Grow Any B2B Content Platform from Scratch

05 Apr 2023

Description

Ali Schwanke (CEO & Founder, Simple Strat) discusses the importance of growing B2B platforms to organizations and what mistakes marketers need to avoid. She also elaborates on the different components required to effectively grow your B2B content platforms, what metrics to pay attention to, and what actions marketers can take immediately to improve how they scale their content platforms.

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