B2B Marketers on a Mission
Ep. 60: How B2B Organizations Can Improve Their Customer Success Approach – Interview w/ Wally Thiessen
29 Sep 2021
Description
Wally Thiessen (Customer Success Leader and Member of the Board, Toronto CXPA) on the importance of CS within organizations, how data can be leveraged to optimize CS, and what the components of a successful CS approach are. Wally also talks about how sales and customer success alignment creates much-needed synergy, and how organizations should address the challenges that they are currently facing with CS.
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