B2B Marketers on a Mission
Ep. 9: Exceptional Leadership in Marketing - Interview with Boon Lai
12 Aug 2020
Boon Lai (Vice President of Global Marketing, Cisco) talks about recent B2B marketing trends and his future predictions, and how organizations need to rapidly adapt to changes while avoiding tech-clash. In addition, we also have a candid discussion with Boon regarding the importance of diversity and inclusion within organizations, and how stereotypes and prejudice have motivated him to succeed and become a truly remarkable marketing leader.
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