How Can Relationship Marketing Impact the Growth of Your Business?

Today I was delighted to be talking with Sue Bromwich who has been working in marketing for over 20 years. A self-described data junky, her passion for analytically based marketing ignited some years ago in the multi-faceted auctioneering sector – a sector she worked in for over a decade – when she led her first marketing team, directing the online promotion, buyer research, and strategic selling of assets in the early ’00s. Her creativity, ingenuity, and application of data-driven marketing achieved significant results in only a short time, affirming her confidence in the method and prompting Susan to establish her own business based on the very same principles: a marketing consultancy that today counts an extensive client portfolio spanning several business verticals.Here are some of the topics we discussed - Importance of building relationshipsWhat is the #1 marketing question?How to get quality LinkedIn connectionsWhat is the biggest marketing challenge?Why marketing of industrial auctions has changedCorrelations between fitness and marketing *** Reach out to [email protected] you’d like help building a marketing strategy that builds relationships and/or AI training for individuals or full teams. *** Visit www.worldinnovators.comfor more resources on building stronger marketing and leadership strategies. *** Subscribe to the B2B Marketing Excellence & AI Podcast for weekly insights into marketing, leadership, and the future of AI.

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