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B2B Marketing Excellence & AI Podcast

How to Reach Your Industrial Audience All Over the World

24 May 2021

Description

For today’s episode, I interviewed Andrew Ewer, the CFO of Terrapin, Inc., a global corporate events company. And he has a message for marketers out there -Stop wasting your marketing dollars!Listen in and learn about using quality sources that can help you better reach your target audience. Once you truly understand your target audience, you will be able to offer only the information that the individual is genuinely interested in. When you offer valuable content, you’ll see a great response. Here are a few topics that were discussed:How to market to different countriesHow to research and target to build specific audiencesHow segmentation will help increase your email response rateHow to best send information your industrial audience would be interested inFor more information about how to reach the right people at the right time with the right information, contact me at 860-210-8088 or [email protected] our website at https://www.worldinnovators.com *** Reach out to [email protected] you’d like help building a marketing strategy that builds relationships and/or AI training for individuals or full teams. *** Visit www.worldinnovators.comfor more resources on building stronger marketing and leadership strategies. *** Subscribe to the B2B Marketing Excellence & AI Podcast for weekly insights into marketing, leadership, and the future of AI.

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