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Battling with Business

Episode 72 - Harnessing emergence Part 2

30 May 2024

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Podcast Episode Summary: Emergence in Strategy and Innovation (Part 2) In this second episode of our two-part series on the concept of emergence, Chris and Gareth delve into how emergence impacts strategy and innovation. The episode begins with a recap of our previous discussion, setting the stage for a deeper exploration of the need for a clear purpose that aligns with an organisation’s vision. This alignment is crucial because, in an emergent strategy, the mission may evolve and change over time. Chris outlines three key disadvantages of an emergent strategy: Lack of Direction: Without a clear path, efforts can become scattered. Risk of Incoherence: Strategies may become inconsistent, leading to confusion. Difficulty in Evaluating Progress: Measuring success can be challenging when goals are not fixed. Gareth then examines the Iraq War, illustrating how strategic incoherence contributed to its failure. Despite these challenges, the episode highlights several advantages of emergent strategies: Greater Resilience to Shocks: Organisations can better withstand unexpected events. Increased Innovation Potential: Flexibility allows for more creative solutions. Greater Adaptability to Change: Companies can swiftly adjust to new circumstances. Join us as we navigate the complexities of emergent strategies, balancing their drawbacks with their potential for fostering innovation and resilience.

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