How to Become the Stand-Out Name in Your Industry with Douglas Kruger

If you’re ready to stop chasing clients and start becoming the person they seek out, this conversation is unmissable!In this episode, Daniel is joined by bestselling author, speaker, and strategist Douglas Kruger to explore what it really takes to stand out in your industry.Douglas shares actionable insights on how to grow your authority, attract opportunity, and create demand without relying on old-school sales tactics.He unpacks how to shift from being a “pie man” to a guru, the three traits every industry icon needs, and why technology like AI should never replace the human element.Douglas shares some incredible stories that show how the power of a single good idea can transform your sales and career.Timestamps00:00 Intro to Douglas Kruger00:51 Life in Jersey03:33 How a shy kid became a five-time world public speaking finalist06:22 Behavioural shortcuts and how Douglas helps companies improve performance07:43 What AI is doing to sales and not being afraid of tech14:28 The difference between a “pie man” and a guru in business16:53 The number one mistake sales teams make when trying to grow21:59 Looking for your bright spots24:29 Balancing business and writing books26:51 Douglas’s new thriller novel29:52 The importance of a unique signature38:12 Poverty is not a necessary thing44:39 Why sales teams should focus on zero-to-one behaviour47:02 What distinguishes an icon in the industry51:51 Douglas’s final mindset principle for success in any fieldIf you enjoyed the episode, please make sure to subscribe and share the podcast.Would you like to be a guest on Because Growth Matters or learn more about working with Growth Matters International? Fill out the application form ⁠HERE⁠.Connect with Daniel:LinkedIn: Daniel RobusWebsite: https://www.growthmattersintl.comConnect with Douglas:Website: https://www.douglaskruger.com/LinkedIn: Douglas KrugerEmail: [email protected]

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