Beginners SEO Podcast
Episodes
SEO Onboarding For Your Own Website Or A Client: The System I Use to Get Clarity & Momentum
08 Dec 2025
Contributed by Lukas
Ask Me Your SEO Questions!In this episode, I walk you through exactly how to treat your own website like a real SEO client. From setting priorities to...
How To Do SEO For Creative Businesses Like Hairdresses, Tattoo Artists, Photographers Etc.
30 Nov 2025
Contributed by Lukas
Ask Me Your SEO Questions!Today I'm going to explain why an Instagram page isn't enough for your creative service business! A website will h...
What To Do If You Get Hit By A Google Algorithm Update
23 Nov 2025
Contributed by Lukas
Ask Me Your SEO Questions!In today’s episode, we’re talking about every website owner’s worst nightmare, waking up to a Google algorithm update ...
How The Google Search Algorithm Works
17 Nov 2025
Contributed by Lukas
Ask Me Your SEO Questions!In this episode, I’m breaking down how Google actually works in 2025, in a beginner's SEO way that won’t make your ...
Small Service Business SEO Case Study - Realistic Growth (With A Dip In The Middle!)
10 Nov 2025
Contributed by Lukas
Ask Me Your SEO Questions!Today I break down one of my SEO Small Service Business clients and their SEO journey with me. Telling you exactly what I&ap...
Stop Missing Out: SEO Tips for Black Friday & Christmas 2025
02 Nov 2025
Contributed by Lukas
Ask Me Your SEO Questions!This week on the Beginner's SEO Podcast, we’re diving into holiday SEO, specifically Christmas and Black Friday! A sh...
Small Business SEO Checklist 2025 For AI & Google
27 Oct 2025
Contributed by Lukas
Ask Me Your SEO Questions!Today I give an updated version of my beginner's SEO checklist for small business websites perfect for if you're w...
Local SEO Case Study: From 90% Branded Searches To Dominating Local Search
21 Oct 2025
Contributed by Lukas
Ask Me Your SEO Questions!Settle in and learn exactly how to structure and optimise a local ecommerce store as I share everything I've been doing...
5 Beginner SEO Tips To Do On Your Website TODAY
14 Oct 2025
Contributed by Lukas
Ask Me Your SEO Questions!Let's take SEO back to basics, no fluff, no jargon. Here are five easy beginner SEO tips anyone can implement on their ...
Want ChatGPT To Show Your Business More? Master SEO First
06 Oct 2025
Contributed by Lukas
Ask Me Your SEO Questions!If you want AI tools like ChatGPT, Gemini, and Perplexity to surface your content then here’s the secret, it’s not about...
Does Every Small Business Website Need A Blog? (And What To Do If You Don't Want To Blog)
29 Sep 2025
Contributed by Lukas
Ask Me Your SEO Questions!Everyone says you need a blog to grow your small business website online with SEO, but do you really? In this Beginner&apos...
UX Secrets for Small Business Sites: Interview with Tom, Webflow Designer at Studio Arch
22 Sep 2025
Contributed by Lukas
Ask Me Your SEO Questions!Website: Studio ArchIG: @studio___archToday you're going to be learning from an expert Webflow designer who works with ...
How To Use AI For Small Business Blogs Without Hurting Your SEO (And Rank Higher!)
15 Sep 2025
Contributed by Lukas
Ask Me Your SEO Questions!Can AI content really hurt your website? Find out what Google actually says about AI and how to avoid the common mistakes th...
Good UX = Better Rankings & SEO (Yes, Really)
06 Aug 2025
Contributed by Lukas
Ask Me Your SEO Questions!You might think SEO (keywords, on-page optimisation etc) is how you get people to your site, but did you know your User Expe...
How To Outank 99% Of Businesses With Local SEO
30 Jul 2025
Contributed by Lukas
Ask Me Your SEO Questions!Let's get real with Local SEO and explain exactly how it works with Google's ranking factors so that YOU can domin...
Old SEO Vs AI Search (AEO/GEO/AIO - Whatever You Want To Call It!)
25 Jul 2025
Contributed by Lukas
Ask Me Your SEO Questions!Let's decode the alphabet and explain the differences between regular SEO and the new wave of AI Search Optimisation (O...
How To Get Your Product & Service Pages Rank Higher With Topic Clusters
16 Jul 2025
Contributed by Lukas
Ask Me Your SEO Questions!SEO always talks about making your website trustworthy and show authority, but how do you do it to help your main service pa...
How Long Does SEO Take To Work?
10 Jul 2025
Contributed by Lukas
Ask Me Your SEO Questions!Let's break it down from a beginner's SEO perspective, explaining how long SEO takes to work (when done correctly)...
Understanding Keyword Metrics - SEO Beginner Steps
03 Jul 2025
Contributed by Lukas
Ask Me Your SEO Questions!I get so many questions about keywords every week, so let's really break it down so you can master this beginner SEO fu...
How To Rank For AI Overviews On Google
27 Jun 2025
Contributed by Lukas
Ask Me Your SEO Questions!Hello! Today I explain hat AI Overviews actually are and what they mean for SEO, and how YOU can rank higher for AI Overview...
What Do You Do When Your SEO Work Isn't Working
20 Jun 2025
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode is a really great one to challenge your marketing brains! I explain the difference between an SEO form...
Are You Making This Common SEO Mistake? - Single Service Pages
12 Jun 2025
Contributed by Lukas
Ask Me Your SEO Questions!If your small business website has one page trying to do the job of ten, this Beginner's SEO episode is for you. Today,...
How To Use AI To Speed Up SEO Tasks
06 Jun 2025
Contributed by Lukas
Ask Me Your SEO Questions!In this episode, I’m walking through exactly how I use AI to speed up repetitive SEO tasks without losing the human touch ...
Keyword Research Fundamentals: What You Need To Understand
30 May 2025
Contributed by Lukas
Ask Me Your SEO Questions!Learn what you need to do understand about keyword research in order to make it a successful part (main part in fact) of you...
SEO Reporting 101
22 May 2025
Contributed by Lukas
Ask Me Your SEO Questions!This episode of Beginner's SEO Podcast will cover the basics of reporting for SEO for both small business owners and ne...
What Is Black And White Hat SEO?
16 May 2025
Contributed by Lukas
Ask Me Your SEO Questions!Beginner's Explainer episode to help unmystify SEO! Today I'll explain what exactly is Black Hat SEO and what is W...
6 Things I Wish I Knew About SEO When I Started
09 May 2025
Contributed by Lukas
Ask Me Your SEO Questions!In this episode, I’m sharing the six biggest lessons I’ve learned about SEO, the things I wish someone had told me when ...
SEO Planning: The SEO Basics You Need To Nail BEFORE You Start
02 May 2025
Contributed by Lukas
Ask Me Your SEO Questions!Today I go over the core SEO basics of target audience research, competitor analysis and keyword research which you must NAI...
Are There Any Honest SEO Agencies?
24 Apr 2025
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode I teach you how to spot the scammy SEO & digital marketing agencies/freelancers and what to look fo...
Doubling Enquiries In 4 Months: SEO Case Study
17 Apr 2025
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode is a very real case study of a client of mine here in Australia! Learn the exact steps I'm taking ...
What Is Google E-E-A-T & How It Can Help Grow Organic Traffic!
11 Apr 2025
Contributed by Lukas
Ask Me Your SEO Questions!Is your website missing EEAT? What even is EEAT when it comes to SEO? And how you can use EEAT to help grow organic traffic ...
How Your Site Structure Helps Your SEO To Grow Your Website (And What The Hell Is Site Structure?!)
04 Apr 2025
Contributed by Lukas
Ask Me Your SEO Questions!I'll break down exactly what site structure is in SEO, and WHY it's so important in helping your website get highe...
Is Your Website's Design Holding Your SEO Back?
28 Mar 2025
Contributed by Lukas
Ask Me Your SEO Questions!Is your website’s design hurting your search rankings? In this beginner-friendly SEO podcast, we explore how aesthetics im...
Combining Your Social Media & SEO Strategies For Supercharged Growth
21 Mar 2025
Contributed by Lukas
Ask Me Your SEO Questions!In this episode, I explore how combining your social media and SEO strategies can drive massive growth for your brand. Learn...
Quick SEO Tips: Errors On Google Search Console
13 Mar 2025
Contributed by Lukas
Ask Me Your SEO Questions!A very quick, teeny intro episode to Google Search Console errors and what you need to look for and what you can ignore! Ev...
What Do You Next When Your SEO Is 'Done'?
07 Mar 2025
Contributed by Lukas
Ask Me Your SEO Questions!So you've done your keyword research, optimised your website, got some decent blog posts up.....now what? How do you ac...
Quick SEO Tips: Broken Links!
28 Feb 2025
Contributed by Lukas
Ask Me Your SEO Questions!Learn how to check for broken links without any of the fancy SEO toosl! https://www.brokenlinkcheck.com/ Grow your business...
Quick SEO Tips: Cutting Dead Pages From Your Site To Increase Traffic
14 Feb 2025
Contributed by Lukas
Ask Me Your SEO Questions!In this mini Quick SEO Tips episode, I'll go into the importance of removing dead pages from your website. Learn how pr...
What Are Good Keywords?
31 Jan 2025
Contributed by Lukas
Ask Me Your SEO Questions!Let's break down the SEO basics of how to choose strong keywords for your small business site when you're doing ke...
How Do You Know If Your SEO Is Working?
24 Jan 2025
Contributed by Lukas
Ask Me Your SEO Questions!Let's find out exactly how to know if your SEO is working! I'll explain it in a beginner-friendly format how you c...
Is It Too Late To Start SEO? How This Store Grew Their Online Sales By 73%
16 Jan 2025
Contributed by Lukas
Ask Me Your SEO Questions!If you're wondering whether it's too late to start an SEO Strategy on your small business website then this is the...
SEO Trends For 2025
20 Dec 2024
Contributed by Lukas
Ask Me Your SEO Questions!Little mini episode giving you some things to think about over the break, what you'll need to be focusing on when it co...
How To Find Keywords On A Website: Hack Your Competitor's SEO!
13 Dec 2024
Contributed by Lukas
Ask Me Your SEO Questions!Let's find out how to hack our competitors' SEO and find the keywords they are using on their website! A great way...
Where To Start With Your SEO: 5 Step Plan For Biz Owners
06 Dec 2024
Contributed by Lukas
Ask Me Your SEO Questions!Overwhelm is real for small business owners - knowing where to start in the world of SEO can get so confusing.Today's l...
Small Business Website Live SEO Review: Easy Tips You Can Use!
29 Nov 2024
Contributed by Lukas
Ask Me Your SEO Questions!Listen along with me as I do a live mini audit of an small biz ecommerce website, providing the small biz owner with some he...
2024 Local SEO Guide For Beginners | Small Business Websites Check This Out
21 Nov 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode is your beginner's guide to Local SEO. I'll take you through how Local SEO works before layin...
November Google Core Update: What This Means For Your Website's Traffic
14 Nov 2024
Contributed by Lukas
Ask Me Your SEO Questions!Google Core Updates can be scary: learn what a core update is, how it can impact your website's organic traffic and wha...
Why Your Small Business Still Needs A Blog (But Maybe Not In The Traditional Format!)
08 Nov 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today we'll be tackling 'Is blogging dead?' that age old question that small business owners ask me a lot! I...
Beginner's Guide To Pop-Ups - Do They Affect SEO? How To Know What To Offer On A Pop-Up?
01 Nov 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today we'll be tackling pop-ups! Great for conversion rates but are they damaging for SEO? And when you've figure...
How To Add Keywords To Your Site: Where Should You Put Them!
24 Oct 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode will guide you on exactly where to use your keywords on your website pages for maximum SEO effect! Kee...
FAQ Pages For SEO & Increased Conversions - All You Need To Know
18 Oct 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today's mini episode you'll learn if you need an FAQ page at all depending on your business! How FAQ pages can inc...
Your Secret Superpower Over AI With SEO
10 Oct 2024
Contributed by Lukas
Ask Me Your SEO Questions!With so much AI content churned out on the web every day, how on earth do you get your small business ranking higher on Goog...
Are You Choosing The Right Keywords? 4 Ways To Know!
04 Oct 2024
Contributed by Lukas
Ask Me Your SEO Questions!Super quick episode today helping you figure out whether you're choosing the right keywords! Often people who are at th...
6 Easy Coversion Rate Optimisation Tips (CRO + SEO = Friends)
27 Sep 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today's Beginner's SEO Podcast focuses on CRO or conversion rate optimisation tips, how to improve the percentage ...
Why You Need PR In Your SEO Strategy: Bridget Sicsko and Lydia Bagarozza From Visibility On Purpose
20 Sep 2024
Contributed by Lukas
Ask Me Your SEO Questions!Extra special episode today! I got the chance to talk with PR experts, Bridget Sicsko and Lydia Bagarozza from the incredibl...
How To Learn SEO (& How Long Does It Take?)
13 Sep 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode is your checklist for learning SEO yourself whether that's to grow and market your own small busin...
How To SEO Optimise For Google AI Overviews
06 Sep 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today we're going to be discussing Google & AI Overviews and more importantly how to optimise for them so you can g...
The Number 1 Focus Of Any Website's SEO....The Homepage
29 Aug 2024
Contributed by Lukas
Ask Me Your SEO Questions!Why you need to be focusing on your homepage's SEO and how to optimise your homepage as well! A perfect episode for any...
Google's Latest SEO Update Explained For Beginners!
22 Aug 2024
Contributed by Lukas
Ask Me Your SEO Questions!August 15th saw the arrival of yet another Google SEO update, but what does a core update even mean and what does that mean ...
Why H1 & Alt Tags DON'T Matter In SEO
16 Aug 2024
Contributed by Lukas
Ask Me Your SEO Questions!Let's dispell some old-fashioned SEO myths, discussing things like 'does alt text on images matter?' or &apos...
How To Build Backlinks: The Truth!
09 Aug 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode is going to lift the lid on linkbuilding in SEO and tell you how things really are! What methods actual...
What Makes A Bad Backlink Vs A Good Backlink?
02 Aug 2024
Contributed by Lukas
Ask Me Your SEO Questions!Hello I'm back and here to help all my small business owners who are feeling overwhelmed by SEO! Today's episode ...
Beginner's SEO guide to Google's AI Overview - What Should Small Businesses Be Doing?
23 May 2024
Contributed by Lukas
Ask Me Your SEO Questions!Last episode of season 4! Beginner's SEO guide to Google's AI Overview, what does this mean for you as a small bu...
How Long Does SEO Take: Mini Episode
09 May 2024
Contributed by Lukas
Ask Me Your SEO Questions!Straight to it today because I didn't see the point in dragging out one question to a 15-20 minute podcast episode! Le...
How To Become An SEO Freelancer: My Story & My Top Tips!
03 May 2024
Contributed by Lukas
Ask Me Your SEO Questions!If you're interested in selling SEO services or getting into the SEO industry as a bginner then this is the Beginner&ap...
How To Do SEO For Free: Beginner's Guide
25 Apr 2024
Contributed by Lukas
Ask Me Your SEO Questions!If you get put off SEO by the expensive tools and software, then you're going to LOVE this episode which let's you...
My No. 1 SEO Tip! (And 3 SEO Lies I Wish Experts Would Stop Saying)
18 Apr 2024
Contributed by Lukas
Ask Me Your SEO Questions!I might make a few enemies with today's episode, breaking open the SEO industry for beginners by talking about the most...
Top 5 Blogging Mistakes: Top 5 SEO Mistakes To Stop If You Want Your Website To Grow!
11 Apr 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode is going to cover the top 5 SEO blogging mistakes that I see small websites and business owners making ...
SEO vs PPC: Beginner's Guide To The Pros & Cons Of Each
05 Apr 2024
Contributed by Lukas
Ask Me Your SEO Questions!Let's dive into the friendly rivals SEO and PPC, explaining what they are and how they each have pros and cons for grow...
Top 7 Beginner SEO Mistakes You Need To STOP!
28 Mar 2024
Contributed by Lukas
Ask Me Your SEO Questions!I'll admit it... when I started in SEO, I did these mistakes as well! Which is why I want to help you avoid these same ...
Beginner's Guide To Finding Your Target Audience Or Ideal Client
21 Mar 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode is perfect for you if you're struggling to figure out what the hell an ideal customer profile and ...
Steal This Local SEO Strategy: How This Business Went From 400 Organic Visitors to 4000!
14 Mar 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today my beginner SEO friends, we're going to look into a case study of one of my clients, a local business. I've...
Which Website Builder Is Best For SEO? Wix Vs Squarespace Vs Shopify Vs Wordpress
07 Mar 2024
Contributed by Lukas
Ask Me Your SEO Questions!We dive into it and discuss the pros and cons of Wix, Squarespace, Shopify And Wordpress! It's a goodie and always it ...
What Is Schema Markup (And Do You Need It For Your Small Business SEO)
29 Feb 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode is going to go as little beyond beginner's level SEO, so feel free to skip it if you're just ...
7 SEO Tips For Small Businesses That You Haven't Heard Before!
22 Feb 2024
Contributed by Lukas
Ask Me Your SEO Questions!I went wild with this episode, bringing you my top SEO tips for small businesses from angles that I definitely haven't ...
SEO Myth Busting: Why You Need To Stop Worrying About Backlinks
15 Feb 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode is a perfect beginner SEO episode for anyone who is feeling overwhelmed by SEO information out there.I ...
8 Biggest Local SEO Mistakes & How To Fix Them!
08 Feb 2024
Contributed by Lukas
Ask Me Your SEO Questions!I see the same local SEO mistakes repeatedly, so I thought I'd run through them today to help you fix them! Whether you...
7 Things I Wish I Knew About SEO When I Started
31 Jan 2024
Contributed by Lukas
Ask Me Your SEO Questions!In today's episode of Beginner's SEO Podcast, I'm going to teach you how to avoid making the same beginner SE...
How To Refresh Your SEO Without Starting Again
25 Jan 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today we cover what happens if you've neglected your SEO for months (years) and MORE importantly, what you can do to re...
Google Ranking Factors | This ONE Thing Is What Matters In SEO
17 Jan 2024
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode I talk all about the top search engine ranking factors and what Google is looking for when it comes to ...
2024 SEO Trends - How To Improve Your SEO Strategy For Businesses
10 Jan 2024
Contributed by Lukas
Ask Me Your SEO Questions!Happy New Year! I'm back and older than ever (it was my bday yesterday).We're going to launch right into the new y...
Easy SEO Wins For 2024
13 Dec 2023
Contributed by Lukas
Ask Me Your SEO Questions!Just in time for the end of year break, I've done an update of my most popular episode ever - Easy SEO wins for beginne...
GA4 Basics (REALLY BASIC) For SEO - What Do You Actually Need?
05 Dec 2023
Contributed by Lukas
Ask Me Your SEO Questions!GA4 is no one's favourite, but let's ignore the fact there are a pile of bleugh features you don't need and f...
SEO Tips For Small Ecommerce Businesses | Real Life Case Study!
29 Nov 2023
Contributed by Lukas
Ask Me Your SEO Questions!Ecommerce is a tough nut to crack, how the hell do you stand out with SEO? Listen in as I share the secrets on how I'm...
How To Redesign Your Website Without Affecting Your SEO (Organic Traffic)
22 Nov 2023
Contributed by Lukas
Ask Me Your SEO Questions!Consider today's Beginner's SEO Podcast as an intro to site redesigns or migrations, as we cover the basics of wha...
Part 2: How To Grow A Small Business Online By Marketing Expert: Emma Windsor From Marketing Nuggets
15 Nov 2023
Contributed by Lukas
Ask Me Your SEO Questions!Welcome back to part 2 of one of the most value-packed episodes I've put out this year, and that's including all t...
Part 1: Masterclass On Small Business Marketing & SEO By Marketing Expert: Emma Windsor From Marketing Nuggets
08 Nov 2023
Contributed by Lukas
Ask Me Your SEO Questions!Today I'm joined by Emma Windsor, host of Marketing Nuggets podcast and head of marketing at an international company i...
How To Write SEO Content (That Actually Ranks!)
25 Oct 2023
Contributed by Lukas
Ask Me Your SEO Questions!Your complete guide to how to write SEO content that actually ranks and brings in the organic traffic to grow your small bus...
How To Convert Website Traffic Into Customers
18 Oct 2023
Contributed by Lukas
Ask Me Your SEO Questions!Today's SEO for beginners is a little different...I'm joined by expert copywriter and conversion pro, Kent Sariano...
How To Do SEO For Ecommerce Websites Like Shopify
11 Oct 2023
Contributed by Lukas
Ask Me Your SEO Questions!We dive into how to do SEO for e-commerce sites like Shopify.Today's episode on e-commerce SEO is going to be super use...
Google Ads For Beginners: With Glenneth From The Visibility Method
04 Oct 2023
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode is the first EVER interview on the Beginner's SEO podcast. I'm chatting with Glenneth Reed of...
How To Do An SEO Competitor Analysis For Free | Unlock Your Business Growth!
27 Sep 2023
Contributed by Lukas
Ask Me Your SEO Questions!Figuring out what your SEO competitors are doing and HOW they are doing it is crucial if you want to grow your online organi...
6 Best FREE Keyword Research Tools For Beginners
20 Sep 2023
Contributed by Lukas
Ask Me Your SEO Questions!Trying to get ahead and learn SEO with the budget of a small business owner can be tricky, which is why I've come to th...
How To Use Social Media To Speed Up SEO Growth | Easy Tips!
13 Sep 2023
Contributed by Lukas
Ask Me Your SEO Questions!Did you know that how you're spoken about online (i.e. social media) affects your website ranking? If you're stru...
Beginner's SEO Terms Glossary: A-Z (But not actually alphabetical, sorry :)
06 Sep 2023
Contributed by Lukas
Ask Me Your SEO Questions!Today's episode is a little different, but if you listen to it while driving, walking or doing chores, it will be REALL...
SEO Case Study: How This Client Doubled Conversions & Grew To Half A Million Hits A Year!
30 Aug 2023
Contributed by Lukas
Ask Me Your SEO Questions!Today I dive deep into one of my current clients I've been working with for a little over a year.They've seen incr...
Surviving Google's SEO Quakes: What Every Business Owner Must Know About Updates!
23 Aug 2023
Contributed by Lukas
Ask Me Your SEO Questions!And I'm back for Season 3 of the Beginner's SEO Podcast! Today's episode is going to be all about Google Core...
THIS is why your SEO Isn't Working: Top 3 Reasons
26 Jul 2023
Contributed by Lukas
Ask Me Your SEO Questions!Season finale: End of season 2Looking at it from a beginner's perspective as always, I share with you the top 3 reasons...
What Is Technical SEO & Why Is It Important? Beginner's Guide To Technical SEO
13 Jul 2023
Contributed by Lukas
Ask Me Your SEO Questions!Today we are delving into the overwhelming world of technical SEO and breaking down barriers to make it accessible to all my...
Taking organic revenue from £14,000 to £20,000 - How To Grow Ecommerce With SEO
06 Jul 2023
Contributed by Lukas
Ask Me Your SEO Questions!In this episode we use a case study of one of my clients to show you how to grow an e-commerce store with SEO. As always, a...