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Behavior Gap Radio

1225 | How Much Do They Make?

05 Feb 2025

Description

We look at what people buy and assume we know what they make—but what if that story we tell ourselves is completely wrong? In this episode of Behavior Gap Radio, Carl shares an essay from his upcoming book that explores the psychological trap of comparing our spending to others. From fancy cars to neighborhood norms, we often let assumptions shape our financial decisions in ways we don’t even realize.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/ 

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