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Behind The Binge

#32 Diet culture in disguise: Noom [& is their new mood app for anxiety any better?] Part 1.

14 Feb 2022

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You’ve probably seen the ads for the app Noom. They claim it’s “not a diet” but Noom is very much immersed in diet culture — and it is very much a diet. In this episode of Behind the Binge, I’m taking a deep dive into Noom, some of the “science” behind it, and the 2 apps they have now; for weight loss and anxiety... So why am  I talking about diets and weight loss apps?  One of the main reasons I want to dive into this was I received an ad from Noom claiming to help me overcome my anxiety in just 16 weeks….um WHAT?! So, I went undercover to find out the real truth and I’m sharing that with you! Listen in to learn more:  Noom’s weight loss app and some of the misinformation about their claims. [7:03] Who founded Noom? (not psychologists like they claim) [18:07] Look at the science and research behind their “long term studies” [18:53] How Noom really feels about FAST weight loss. [23:01] Plus much more information about Noom and their new Noom mood app Resources Noom’s research publications: https://web.noom.com/research/publications/ Noom's Longest study/Long study:  DOI: 10.1038/srep34563 Noom’s emotional impact study: https://doi.org/10.3390/ijerph18126600 Follow me on Instagram: https://www.instagram.com/binge.nutritionist/ Visit my website: https://makainutrition.com/

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