Beyond Beauty: the business of beauty
Overcoming Imposter Syndrome: Maddie McGuire's Story of Success in a Competitive Industry
17 Nov 2023
Show Notes: In this episode of the Beyond Beauty podcast, host Anne interviews voice-over artist Maddie McGuire, who shares her personal and professional journey in the creative industry. Maddie discusses her transition from acting to voice-over work, the challenges of adapting to remote work during the pandemic, and the importance of mindset in her craft. She emphasizes continuous learning, the balance between business and artistry, and the significance of community support. Maddie also touches on the competitive nature of the industry, the need for mental health support, and the value of setting goals. The conversation highlights the resilience and adaptability required to succeed in voice-over and the broader creative field. About Maddie McGuire: Maddie is an actor, writer, filmmaker, and voice-over artist with over a decade of experience working in the entertainment industry. Upon stumbling into the world of commercial voiceover, she's found success working as the brand voice for Volkswagen, Hotels Tonight, Old Navy, Shutterfly, and Comcast Xfinity to name a few. She's a certified life coach and launched her business, The Performer's Parent in 2021. Through coaching she helps creatives of all levels build strategic career roadmaps, elevate their craft, and build more self-confidence to design the career of their dreams and get more of the opportunities they deserve. Timestamps: The beginning of Maddie's creative journey (00:00:34) Maddie shares her journey from being shy to finding her passion for acting and storytelling. Maddie's early acting and production experiences (00:01:00) Maddie delves into her early acting experiences, homeschooling for acting, and her transition to LA. Maddie's entry into voiceover work (00:03:36) Maddie discusses her introduction to voiceover work, initial challenges, and the support she received from her agent. Maddie's struggle and breakthrough in voiceover work (00:06:02) Maddie shares her initial difficulties and the pivotal moment when she received guidance to improve her voiceover skills. The impact of mindset on Maddie's career (00:11:10) Maddie discusses the importance of mindset in her career and her experience with life coaching. Adapting to changes in the voiceover industry (00:13:29) Maddie talks about the shift to at-home auditions and the challenges and opportunities it brought to her work. The lucrative nature of voiceover work (00:15:14) Maddie explains the financial benefits of voiceover work compared to traditional acting. The come to Jesus moment (00:16:58) Maddie discusses her transition from nannying to focusing on voiceover work and the impact on her life. Doubling revenue and financial challenges (00:18:05) Maddie shares her financial journey, the impact of COVID-19, and her struggle to qualify for health insurance. Struggling with mindset and performance (00:19:25) Maddie discusses the impact of stress and anxiety on her performance and the lack of validation during COVID-19. Rebuilding the creative process (00:23:04) Maddie talks about working with a coach to rebuild her creative process and find validation in voiceover work. Transformation and success (00:28:23) Maddie reflects on the impact of coaching on her career and the subsequent success in landing voiceover roles. Embracing discomfort and driving productivity (00:31:30) Reflecting on personal growth (00:33:21) Craft Goals and Continuous Learning (00:34:50) Competitiveness and Defensive Approach (00:35:53) Dedication to Craft and Mental Health (00:37:18) Emphasizing the importance of dedication to craft, mental health support, and the impact of community in the creative industry. Building a Supportive Creative Community (00:38:10) Connecting through Creative Conversations (00:39:03) Promoting Artistic Support and Growth (00:39:22) This podcast is produced by the team at Dillie: a marketing agency with a niche focus on beauty and personal care brands https://dilliecreative.com/
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