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Beyond Breakeven

Side Hustle to Selfridges

02 Sep 2025

Description

In this episode of Beyond Breakeven, host Alex Deakin-Mckay sits down with Ryan Panchoo, food entrepreneur and founder of Borough 22, a gluten-free, vegan, nut-free doughnut brand that’s redefining indulgence for everyone. What began as a father’s mission to create safe treats for his children with severe allergies has grown into a category-leading business, now stocked in Selfridges and celebrated nationwide. Ryan shares his journey from baking in his home kitchen to winning investment, building a stand-out brand, and navigating the challenges of scaling a food business, all while staying true to his mission: food that’s safe, inclusive, and downright delicious. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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