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Big Stuff With Danielle Colley

When Success Feels Empty: Cooper Chapman on Losing It All & Finding the 1% That Matters

29 Oct 2025

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Enjoyed this and want to let us know? Drop us a textWhat happens when the thing you've built your entire life around suddenly disappears?Cooper Chapman was a top 100 professional surfer living what looked like the dream, traveling the world, sponsored by major brands, representing his country since age 14. But beneath the surface, his self-worth was being affected on a deeper level. Every competition result, every sponsorship deal, every sticker on his surfboard determined whether he felt worthy or worthless.Then at 22, at the peak of his career, his major sponsor dropped him without warning. He went from making $50K a year doing what he loved to working 50-hour weeks digging holes on construction sites just to afford his next competition. After a powerful moment with his sister, he began to pave a new path. Today, Cooper's Good Human Factory has transformed over 10,000 lives across Australia. His revolutionary 1% Good Club, based on just 14 minutes of daily meditation and gratitude has generated over 1 million moments of gratitude. In this episode, we talk about finding identity beyond achievement, why losing everything can lead to purpose, and how giving just 1% of your day to meditation and gratitude can rewire your brain for positivity. Cooper shares his five core values of responsibility, gratitude, empathy, mindfulness, and kindness and opens up about imposter syndrome, resilience, and building peace of mind from the inside out. Connect with Cooper:Instagram: @cooperchapman @thegoodhumanfactoryWebsite: thegoodhumanfactory.comBook: The 1% Good Club (available now)Join the 1% Good Club: DM "I want to join the club" to @thegoodhumanfactory00:00 Introduction: The Dream and the Storm01:33 Meet Cooper Chapman: From Surfer to Author04:12 The Journey of Self-Development05:29 The Turning Point: Losing Sponsorship08:57 Finding Purpose: The Good Human Factory19:46 The Birth of The Good Human Factory26:33 The 1% Good Club: A Daily Practice29:26 The Value of Meditation31:35 The Power of Gratitude32:04 Creating the 1% Good Club36:26 Impactful Stories and Feedback40:23 Balancing Growth and Self-Care44:42 Writing the Book49:05 Final Thoughts and Advice

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