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Boardroom Insights with Dr. Alan O'Neill

Ep. 9 | The Real Reason Your Customers Don’t Come Back

15 May 2025

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In this episode of Boardroom K.I.S.S. Insights, Alan O’Neill reveals why great customer service isn’t enough... and how companies like Selfridges and LC Packaging elevate their entire experience to keep customers coming back.Discover:The key difference between service and experienceA powerful 3-part model to improve loyaltyHow internal culture drives external excellenceA must-listen for any CEO, CMO or team leader focused on building a standout brand.

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