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Bold Names

The Google-Backed Startup Taking on Elon Musk in Humanoid Robotics

26 Sep 2025

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Who will take care of you in old age? Jeff Cardenas, the CEO and co-founder of Apptronik, says the answer is robots. The startup founder set out to build a smart, dexterous robot after watching his grandfathers grow old and dependent in their later years. Beyond healthcare, Cardenas sees robots as essential to U.S. economic growth and national security with applications across industries. Even with the latest advances in artificial intelligence and hardware, what will it take for humanoid robots to make the leap from science fiction to reality? On the latest episode of the Bold Names podcast, Cardenas tells WSJ’s Christopher Mims and Tim Higgins why Apptronik is betting it will create the home robot helper that everyone will want. Check Out Past Episodes: Why IBM's CEO Thinks His Company Can Crack Quantum Computing ‘Businesses Don’t Like Uncertainty’: How Cisco Is Navigating AI and Trump 2.0 Humanoid Robot Startups Are Hot. This AI Expert Cuts Through the Hype. Reid Hoffman Says AI Isn’t an ‘Arms Race,’ but America Needs to Win Let us know what you think of the show. Email us at [email protected]. Sign up for the WSJ's free Technology newsletter. Read Christopher Mims’s Keywords column. Read Tim Higgins’s column. Learn more about your ad choices. Visit megaphone.fm/adchoices

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