What Small Farms are Stealing from Big AG

Large venture backed agriculture is largely backed by experienced CEO's from outside industries who know how to run large companies. What do large companies put in place to sell for a profit? How can they spin average truths to outpace their competitors? What do different departments do within a corporation to push the ball forward? Randy Cummings discusses how larger farms go about day to day operations and market development. We cover how small farms can use these best practices to build and grow smaller decentralized food for your local market. If we are to collectively put a big dent in local food what can we learn from big Ag that can lead to tweaks in small business ownership that will make the mass market take notice? We discuss farm location relative to the market Different staff or operational staffing departments to consider like Public Relations, Compliance, Media, Merchandisers & Sales GMO misconceptions Labeling & presentation Packaging Media coverage Contingency plans & risk management Touch free and robotics in agriculture Third party testing for contaminants Reducing liability Speed Round to get to know Randy a little better www.bootstrapfarmer.com

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