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Brands In Play

Episode 33 | ft. Brendan Stock | Chartis | META Connect 2025 | Brands In Play

26 Sep 2025

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This week on Brands In Play, Nic Hill and Albane Prioux sit down with Brendan Stock, CEO and Co-Founder of Chartis, one of the top UEFN creator networks. Brendan shares how his team helps creators scale from hobbyists to professionals, why brands should think twice before building their own island, and what really makes Fortnite a premium platform for marketers.In the news, Fortnite fires back at Roblox with a huge update. Creators can now sell items directly inside their own islands (keeping 100% of revenue through 2026), plus sponsored tiles for discovery and new community tools. We also cover Ubisoft’s Tom Clancy IP heading to Netflix, The Conjuring’s holographic OOH ads, and Amazon x Netflix’s surprise advertising alliance.And in our Real Time Review, we take you inside Meta Connect, where Meta laid out its Horizon roadmap, new glasses, and bold AI experiments.Follow Us:Nic Hill -   https://www.linkedin.com/in/nic-hill-6553873/Albane Prioux -   https://www.linkedin.com/in/albaneprioux/Edward Regue -   https://www.linkedin.com/in/edward-regue-%C2%A9-44b0421b2/#brandsinplay #meta  #fortnite #uefn  

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