The Evolution of Global Branding in a Personal Brand World

✨“It's really about humanizing your brand”💫  Recently I was a guest on “International Expansion Explained”, a live show hosted by Kathryn Read, an international sales and marketing consultant to discuss about the new truth of global branding and the ways brands are becoming more personal.💡We dive deep intohow companies are globalising their brands, especially since the start of the pandemicwhat trends companies need to be keeping an eye on right now in the international branding spacewhy branding has become more personal and less "corporate" on an international levelhow smaller companies can benefit from these changes to be more successful on the international stage with their businesses and what they should definitely avoidhow small to medium companies can thrive further, who already have taken the first steps to expand internationallyfive different global customer groups and their demands that brands can utilize to serve them best.✨"Strong brands like to collaborate with other strong brands, but there's always the people behind it to start that.”💫 Watch us: 📹 https://www.youtube.com/watch?v=ijENgkgcq6M  Get in contact with Kathryn Read:https://kathrynread.comhttps://www.linkedin.com/in/kathrynread/https://uniconsult-wick.com Get in touch with Brigitte Bojkowszky:download your free brand building guide & checklist: https://courses.bridgetbrands.com/f/brand-building-guideexclusive 1-on-1 personal branding coaching: https://courses.bridgetbrands.com/courses/exclusivecoaching from employee to business owner - ‘Own Your Brilliance’ course waitlist: https://courses.bridgetbrands.com/oybwaitlistWebsite: www.bridgetbrands.com Calendly Link: https://calendly.com/bridgetbrands/30min LinkedIn: https://www.linkedin.com/in/bojkowszkyb/ Facebook: https://www.facebook.com/brigitte.bojkowszkyGet in touch with Brigitte Bojkowszky: Website BridgetBrands: https://www.bridgetbrands.com LinkedIn: https://www.linkedin.com/in/bojkowszkyb/ Website Retreat “I AM BECOMING”: https://event.i-am-escape.com/i-am-becoming Amazon books Instagram: https://www.instagram.com/bridgetbrands YouTube: https://www.youtube.com/@bridgetbrands Book a call: https://calendly.com/bridgetbrands/20-min-discoverycall 👉 Download your Brand Building Guide: https://courses.bridgetbrands.com/f/brand-building-guide 👉 Download Your Entrepreneurial Branding Starter Checklist: https://courses.bridgetbrands.com/f/entrepreneurial-branding-starter-checklist

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