Inside Angel Investing with Lucas Lima from LASP Capital

In this episode of Brazil (is not) for Beginners, Isaac Matzner sits down with Lucas Lima, partner at Lasp Capital and experienced angel investor, to explore the many facets of investing in new entrepreneurs in Brazil. Lucas explains how the early-stage investment process works, from identifying promising opportunities and evaluating potential businesses to understanding founder motivations and deciding when and how to get involved. The conversation also delves into Lucas’s own experience as an entrepreneur, including the story of his company, Men’s Market. He reflects on the lessons he learned from founding, running, and eventually selling the business, and how those experiences inform the way he supports and mentors the companies he invests in today.Other topics include:Identifying a market opportunities and understanding product market fit as well as capital dynamicsThe challenges and learnings that come with building a startupThe process of evaluating startups and spotting green and red flagsChallenges faced by new founders in BrazilBuilding trust and managing relationships between founders and investorsAdvice for new investors and mistakes to avoidUnderstanding the Brazilian startup ecosystemAnd lots more…

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