Episode #31 Myth Busting Marketing Stigmas by Building Her Own Agency ft. Brianna Doe

In today's episode of Revenue Reimagined, we're joined by Brianna Doe, Co-Founder and CMO at Verbatim.Brianna speaks about the origin story of Verbatim and her experience working in marketing across multiple industries. She explains that she always had a full-time job but also had a side hustle in marketing consulting, advisory work, and fractional work. Eventually, she realized she wanted to launch her own agency and hired a career coach to figure out how to make it happen. Brianna believes that agencies can do good work and be impactful, despite the stigma around the industry. She also discusses the delicate nature of marketing sustainability to clients without making them feel bad about what they're doing and how adjusting messaging and positioning helps in other industries.During today's show, Brianna shares her secrets on:- The importance of Messaging & Positioning- Stigmas around the marketing industry- Why a GREAT partnership is so importantAny founder, entrepreneur, or business leader can steal the lessons Brianna shares in this episode and use them for their own success.Follow Brianna - https://www.linkedin.com/in/brianna-doe/PS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI and customer retention.🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

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