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Bridge the Gap™ by Revenue Reimagined

Episode #41 Does More Competition Mean MORE Growth Opportunity? ft. Alexa Grabell

24 Apr 2024

Description

In today's episode of Revenue Reimagined, we're joined by Alexa Grabell, Co-Founder/CEO at Pocus.Alexa Grabell is the Co-Founder and CEO of Pocus. Pocus is mission control for your pipeline. Pocus brings together product usage and other intent signals (customer, community, marketing data) to surface top leads, enabling reps to act fast. Alexa’s passion for democratizing data for go-to-market teams began when she led sales strategy & operations at Dataminr, where she built internal solutions to power sales teams with data.During today's show, Alexa shares her secrets on:- why high amounts of competition can actually be a GOOD thing- how to approach funding and the mindset behind it- when to leverage product-led growth vs traditional sales methodsAny founder, entrepreneur, or business leader can steal the lessons Alexa shares in this episode and use them for their own success.Follow Alexa - https://www.linkedin.com/in/alexagrabell/PS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI, and customer retention.🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

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