Episode #97 You’re Solving the Wrong Problem — Here’s What’s Actually Broken with CEO Hannah Ajikawo

Bridge the Gap Podcast is back with a no-BS masterclass on what’s actually breaking your go-to-market strategy. This week, we’re joined by Hannah Ajikawo — award-winning GTM consultant, founder of Revenue Funnel, LinkedIn Top Voice, and, quite frankly, the person who should probably be running your company.🚨 If you’re struggling with alignment, lead management chaos, or “just need more leads,” this one’s for you.In this episode: • Why most GTM strategies collapse before they start • The “real” problems founders keep ignoring • How internal politics are silently wrecking your revenue • Tactical frameworks to build and scale repeatable revenue engines • Sprinting, scoping, and why AI is about to humble your whole orgPlus: hear Hannah’s brutally honest takes on enablement, tech debt, and the one mistake everyone makes in sales training.Follow Hannah: https://www.linkedin.com/in/hannah-ajikawo/PS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI, and customer retention.ZoomInfo is also a proud sponsor - check them out here!🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

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