Episode #98 🚨 Why AI Is Failing Your GTM Strategy (And What Actually Works in 2025)

Everyone’s chasing the AI dream—but is it killing your go-to-market strategy? In this brutally honest episode, Adam, Dale, and Jake peel back the shiny hype to expose what’s really going on in B2B SaaS.From fragmented AI tools and sales team chaos to vertical SaaS domination and the resurrection of Customer Success, this is the no-BS conversation founders and GTM leaders need to hear before they set fire to their revenue engines.✅ Why “AI literacy” is your next job requirement✅ The real cost of copy-paste AI playbooks✅ What to fix before blaming ChatGPT✅ How Customer Success became the new Sales✅ Vertical SaaS, snail mail… and everything in betweenPS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI, and customer retention.ZoomInfo is also a proud sponsor - check them out here!🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

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