SaaS pricing advice from Rob Walling and Patrick Campbell

Jon and Justin are probably 1-2 months away from the launch of Transistor.fm. That means we need to figure out pricing.“In your early stage two things are essential: your customer focus, and your value metric. If you can nail these two things (even if you get everything else wrong) you’re typically fine." – Patrick CampbellWe've both worked in SaaS before, but we're trying to not pretend we know everything. We want to do this right, so we reached out to two experts this week: Patrick Campbell (from Price Intelligently) and Rob Walling (from Drip)."I can only think of a couple ways to charge more than your competitors. First, have features that no one else has (that people are willing to pay for). Or, you can position yourself differently by saying: 'we are the podcast host for businesses.' Or, you can do high-touch sales. The sales process allows you to charge more." – Rob WallingShow notesFull interview with Patrick Campbell on Product PeoplePrice intelligentlyPatrick Campbell, founder of Price IntelligentlyRob Walling, founder of DripTransistor.fmTransistor.fm on InstagramTransistor.fm on TwitterJon Buda is back on Twitter: @jonbudaJustin Jackson on Twitter here: @mijustinGive us some love on Breaker, the podcast app for Android and iPhone.★ Please review us in iTunes – it helps other folks find the show! Thanks to our monthly supporters Pascal from sharpen.page Rewardful.com Greg Park Mitchell Davis from RecruitKit.com.au Marcel Fahle, wearebold.af Bill Condo (@mavrck) Ward from MemberSpace.com Evandro Sasse Austin Loveless Michael Sitver Colin Gray Dave Giunta 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast! ★ Support this podcast on Patreon ★

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