Builders by Proxify
Empowering Data Teams & Women in Tech: Rebecka Storm on AI, Product Development & Leadership
05 Mar 2025
In this episode of Builders, Lee Haynes speaks with Rebecka Storm, Co-founder and CPO at Twirl, about her journey from studying physics to leading data teams in iZettle and Tink, and building better tools for data professionals. She also discusses how AI is shaping creativity and productivity in tech, her initiatives to empower women in data science, and career advice for aspiring data professionals. Tune in for an inspiring discussion on leadership, innovation, and the future of data-driven products.Timestamps:(00:00) Rebecka Storm's Journey into Data Science(03:14) Challenges in Leading Data Teams(06:53) The Evolution of Product Development in Data(09:21) Twirl's Mission and Impact on Data Teams(12:38) Understanding Data Orchestration vs. Integration(16:31) The Role of Twirl in Business Efficiency(19:25) Empowering Women in Data Science(25:16) Building a Supportive Community(28:12) The Importance of Ethics in AI(30:20) AI's Impact on Creativity and Productivity(36:15) Career Advice for Aspiring Data Scientists(39:05) Future Ambitions of Twirl
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